To facilitate the work of professionals who publish content on Facebook, those responsible for this social network have long made the Creator Studio tool available to you. But, until now, it was only available from the web browser, both on PC and Mac and on tablet and smartphone.
But now Facebook has decided to adapt to the habits of those who use its professional solutions and has launched Creator Studio for Android, iPhone and iPad. A free app to organize and manage your publications on Facebook pages wherever you go from your mobile device.
What does this tool consist of? What is it for and how is it different from the Facebook app for everyone?
For Content Creators
The purpose of Creator Studio, in its web version and in its recent mobile versions, is to help creators and the media to organize their content, access statistics and thus reach the Facebook audience in the best possible way. It is not a compliment to the official application for all users, but a response to those who work with Facebook or for whom this social network is their regular means of disseminating content.
In other words, on the one hand, it helps to publish content, in real-time or by scheduling publications throughout the day and week. On the other hand, it offers analysis metrics with which to analyze the content and find out the best time of day or the type of content with the best reception from your visitors. It will also help you know if your posts are successful or not.
It’s more. The versions for iPhone, iPad and Android do not completely replace Creator Studio but can be used in parallel. In other words, you can continue working with the browser version of this Facebook tool, and at the same time, do it with the apps.
As for its most promising features, Facebook highlights the possibility of accessing multiple accounts at the same time and managing two or more pages at the same time without having to log out and log in again. Secondly, together with the scheduling of publications, it is possible to edit already published content by changing titles and descriptions, removing outdated content, etc.
With Creator Studio’s mobile apps, you can also manage interactions with fans and followers and reply to messages directly. And, finally, the app makes it easy to send notifications and warnings, all without leaving the app. In summary, it is about making interaction with Facebook more bearable from the point of view of professionals and content creators.
You will find more information on the official website of Creator Studio and on its help page.